Achieved 500% Higher User Retention at 17.75 events/user with #1 Keyword Ranking
For Macrobian Games - MOBILE GAME DEVELOPMENT Company.
Target Region
USA
Industry
Game Development Company
Company Overview
Service Tenure: 12 Months
With an average experience of 8 years in the industry, Macrobian Games – One of the best unity 3d game development companies india help develop high quality games within the client’s budget. The company offers a wide array of services to enable our clients ideate, build and release successful games.
www.macrobiangames.com
Challenges & Objectives
For a gaming company to rank their keywords on the first page of search results can vary widely based on several factors, including keyword competition, search volume, and the quality of the website's SEO strategy. Generally, it can take anywhere from 5 to 6 months to get the ranking to #1.
Challenges
- Bad SEO Score
- Low visibility - Less Website Traffic
- No Keywords on 1st Page of Google
- Bad User Experience & Engagement
Objectives
- Create SEO friendly website
- Maximize visibility - Get Website Traffic
- Get Keywords on 1st Page of Google
- Improve User Engagement & Retention
Solutions Implemented
Completed comprehensive technical SEO, including site speed optimization, mobile responsiveness, and fixing crawl errors.
Added engaging and informative blogs to the website to provide valuable content and improve keyword rankings.
Focused on optimizing core on-page elements, such as meta tags, headings, and internal links, to enhance search engine rankings.
Consistently monitored and improved the backlink profile to increase domain authority and relevance.
We restructured the website to enhance search engine compatibility, ensuring proper indexing and crawlability.
Top 10 Keyword Rankings
#1 Keyword Ranking
Achieved the #1st rank on Google for "dedicated developers for unity 3d india" within 3 months. This significantly improved the client's website visibility and attracted more targeted traffic.
While other keywords like "best unity 3d game development companies india" ranked #10, and “3d game developers india” ranked #11.
500% Higher User Retention at 17.75 events/user
15.7k Events by 868 users, getting the event count per user of 17.75.
Achieving an event count per user of 17.75 indicates that visitors were highly engaged and interacted multiple times with the site. This level of engagement reflects the improved user experience and relevance of the content.
17.75 events per user is significantly higher, reflecting an increase of approximately 500% to 700% compared to the industry average of 2-3.
Key Elements & Backlinks
Securing 2000 backlinks and 275 referring domains within a short period is a testament to the effectiveness of our backlink strategy. This increase in backlinks boosted the site's domain authority and search engine rankings.